Link Building with News, Blogs and Feeds
SECTION IX
News Link Opportunities
Blog and Feed Directories
Tagging for Del.icio.us and Technorati
News Link Opportunities
Blog and Feed Directories
Tagging for Del.icio.us and Technorati
News, blog and feed directories, like social media sites, offer good avenues for exposure and a few easy links. This can, on occasion, result in major traffic and lots of valuable links; particularly if you have inspiring content that people want to read and share.
News Link Opportunities:
If you have the time, manpower, writing skills and desire to do so; branding your site as an up-to-date, authoritative news source for your particular niche can have tremendous benefit. News syndication sites such as Google News, Yahoo! News and Topix.net can bring loads of quality traffic and links to sites they consider authoritative enough to pick up for regular syndication.
Even if you don’t qualify as a trusted news source for these news sites, you can still try to get your articles or press releases published on them, and gain all of the link-juice that comes along with it. Submitting articles to sites that are trusted sources for the news feeds could provide an avenue for getting your top-notch pieces picked up. You can also construct press releases for your important ventures and submit them to the online wire services, which the news sites draw from. We’ll talk more about press releases a little later on.
Blog and Feed Directories:
You should always submit your site to all appropriate blog and/or RSS feed directories. At worst, it provides a few benign links and helps people find you more easily. At best, you can get tremendous exposure on popular directories like Technorati, Google Blog Search, and Bloglines. These sites serve as the phonebooks of the blogosphere—make sure you’re listed.
You can find a thorough list of blog and feed directories at TopRank blog.
Tagging for Del.icio.us and Technorati:
Both of these sites are incredibly popular and frequented by the tech savvy audiences that provide links by the truckload. If you aren’t tagging your content for inclusion and searchability at Del.icio.us and Technorati, you could be missing out on some huge link opportunities.
These sites track how many people bookmark (del.icio.us) or blog about your content (Technorati). They’re both organized by tags which are essentially user-defined keywords appropriate to the specific piece of content. By searching for your site, you can see how many people are bookmarking or blogging your content as well as which pieces are getting the most attention.
Tagging—at these sites and many others—allows users to search for categories of interest and find content that creators and users have tagged with relevant keywords. Many plugins exist for most popular blogging software that facilitates automatic tagging in the content generation process. We highly recommend you use one of these automated systems as it’s an incredibly easy process that can make a lot of difference.
Six Apart has a good directory of tagging plugins and tools. Simple searches for tagging plugins for your blog software of choice will also turn up plenty of resources.
News Link Opportunities:
If you have the time, manpower, writing skills and desire to do so; branding your site as an up-to-date, authoritative news source for your particular niche can have tremendous benefit. News syndication sites such as Google News, Yahoo! News and Topix.net can bring loads of quality traffic and links to sites they consider authoritative enough to pick up for regular syndication.
Even if you don’t qualify as a trusted news source for these news sites, you can still try to get your articles or press releases published on them, and gain all of the link-juice that comes along with it. Submitting articles to sites that are trusted sources for the news feeds could provide an avenue for getting your top-notch pieces picked up. You can also construct press releases for your important ventures and submit them to the online wire services, which the news sites draw from. We’ll talk more about press releases a little later on.
Blog and Feed Directories:
You should always submit your site to all appropriate blog and/or RSS feed directories. At worst, it provides a few benign links and helps people find you more easily. At best, you can get tremendous exposure on popular directories like Technorati, Google Blog Search, and Bloglines. These sites serve as the phonebooks of the blogosphere—make sure you’re listed.
You can find a thorough list of blog and feed directories at TopRank blog.
Tagging for Del.icio.us and Technorati:
Both of these sites are incredibly popular and frequented by the tech savvy audiences that provide links by the truckload. If you aren’t tagging your content for inclusion and searchability at Del.icio.us and Technorati, you could be missing out on some huge link opportunities.
These sites track how many people bookmark (del.icio.us) or blog about your content (Technorati). They’re both organized by tags which are essentially user-defined keywords appropriate to the specific piece of content. By searching for your site, you can see how many people are bookmarking or blogging your content as well as which pieces are getting the most attention.
Tagging—at these sites and many others—allows users to search for categories of interest and find content that creators and users have tagged with relevant keywords. Many plugins exist for most popular blogging software that facilitates automatic tagging in the content generation process. We highly recommend you use one of these automated systems as it’s an incredibly easy process that can make a lot of difference.
Six Apart has a good directory of tagging plugins and tools. Simple searches for tagging plugins for your blog software of choice will also turn up plenty of resources.
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